Experience Live
Mitsubishi Electric
Ireland
As Mitsubishi Electric’s event partner we manage a range of events from conferences, training seminars to exhibitions and trade events. Here are some examples of some of the work we do across the exhibition space.
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Ideal Home Show
The RDS
The Brief: develop an integrated communications campaign for Mitsubishi Electric Ecodan Home Heating, across multiple channels including event and sponsorship activations.
CSL Events have worked with Mitsubishi Electric Ireland for over 25 years, as their communications and event partner. We manage a range of events from conferences, training seminars to exhibitions and trade events. With our sister agency Gaffney McHugh Advertising, we provided a full- service campaign across advertising, events, and digital communications. We developed the campaign from concept through to activation.
As both a sponsor and exhibitor at the Ideal Homes Exhibition we brought the campaign elements to life at their exhibition stand and their sponsored area the Home Theatre Advice Stage. We built a bespoke set that brought the campaign message to life. The set included screens and integrated data capture. We had a team of brand ambassadors on-site to manage the data collection for lead generation using a bespoke digital software platform and iPads mounted to the exhibition stand.
CSL managed all aspects from creative concept and 3D visualisation to set design, build and fabrication, AV and lighting, content production and development, digital integration, brand ambassadors and merchandise sourcing & branding.
The Energy Show
The Brief: Create a modern and memorable exhibition space that would attract and engage an industry-focused audience. As a leading global technology brand, they wanted to have a modern and cutting edge exhibition space to stand out and tell their story.
CSL Events working alongside our client designed and built an exhibition space with a large LED screen as the focal point to allow video content to stand out and tell their story and showcase their products in a modern and engaging way.
We designed a stand that was modern and clean incorporating an impactful wrap-around LED screen that ran the length and height of the stand wall. We produced and curated the content for the screen and managed all technical elements and integration.
From concept through to delivery, we managed all aspects of the stand design and execution including staffing and sourcing branded merchandise. The result was a unique and stand out exhibition space that attracted and engaged attendees.
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