National Ploughing - Marquee Builds & Fit Outs

The challenge was to bring the STHIL brand to life at large scale outdoor events. Working with STIHL & VIKING to create a stand out structure to showcase and demonstrate products at the National Ploughing Championship, Europe’s Largest outdoor exhibition.

The exhibition area included a large marquee structure erected with a fully branded façade front wall. In keeping with the brand, a feature entrance using natural timber was erected with a large branded hanging sign. A natural and rustic feel was used to reflect the STIHL brand. The interior of the marquee was transformed, and external demo areas were incorporated to showcase and display their products.